For the small business owner, your website homepage is like your shop window: It entices people into your store, gives them an idea of what you provide, and it’s their starting point for exploring the rest of your shop. This also means that how your website homepage looks greatly affects both your branding and your sales.
Helping businesses and individuals increase their revenue, realize their true potential, and accomplish their goals is an exciting and rewarding career. But, as a business coach or a consultant, you need a beautiful and modern online presence.
Having a website for your small business is never easy—even if your website is small and simple. Once in a while, you’ll need to update your website’s design to make sure it looks great and helps you grow your business.
For small business owners and freelancers, redesigning your website can be both an overwhelming and exciting project. The workload might be heavy but, with a strategic plan, your new website can get a more updated look, as well as grow your business.
Your website redesign project doesn’t start when you sketch out what you want the site to look, when your designer starts drawing the first pixel, or when you buy a pre-made website template. Even for small businesses, redesigns should start with a lot of strategic planning.
While it’s common for businesses to update their website regularly—whether it’s to update their product offering, change a few photos or graphics, or redo their logo—in some cases, a complete redesign is necessary. But this can be an overwhelming project on its own.
Most websites use a multi-page structure to organize their information and include all the details about a company, business, or a person. But, websites can be simplified dramatically and be just as effective—or even more so.
By now, you know how important it is to have a personal resume website in your arsenal. We’ve also shared a few tips on making your resume website more interactive and provided the crucial mistakes you should avoid.