We’re always told never to judge a book by its cover, and yet we do. Everyone does. The cover communicates genre and tone. It gives readers an insight into what they can expect. If what you’re selling on the front cover isn’t what’s printed on those creamy white pages (or more likely that Paperwhite Kindle), you’ll have a disconnect with your readers because your target readers aren’t the ones picking up your book.

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Minimalism will always be a key component of modern digital design. Where applied with consideration and in appropriate circumstances, minimalism can serve to simplify a product or service to the point where it becomes easier to use.

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