If you’ve been asked to give a public speech, you may wonder: what is public speaking and why is public speaking important? Those questions are quite logical if you’ve never thought much about public speaking before.
For small businesses, online marketing is a must. According to research by Infusionsoft, only fifteen percent of small businesses don’t plan to do any online marketing in 2018. This means that most businesses, including your competition, are likely to make efforts in online marketing.
One of the most challenging parts of market research is getting information from prospective customers. Before you even design your first flyer or buy your first ad, you need to know your target market’s wants, opinions, and hesitations.
Thanks to the Internet, learning responsive web design online isn’t all that difficult. You’ll find that there’s no shortage of responsive web design tutorials that share code snippets and allow you to download files used in the tutorial so you can study them at your own pace.
Do you need to raise money for your business idea? Is an investor meeting fast approaching? If so, is your pitch deck in order?
When I talk to entrepreneurs and small business owners, there’s only one thing that you hear from all of them: time is always short! In trying to bootstrap your online store to its full potential, you have to look for parts of your business you can hand off to those who can handle it best.
If you want to land more clients for your construction company, you need a website that can showcase the range of services you offer and convince potential clients that you’ve got the skills and know-how to deliver on their expectations.
When it comes to marketing, it seems like big businesses have all the luck. They’ve got the budget to hire marketing and advertising firms dedicated to bringing them more customers. But this doesn’t mean that small businesses can’t make their own luck. After all, the foundation of a good marketing campaign is the same, whether the business is big or small: it all depends on thorough market research.
If you want to effectively market your business and reach more potential clients, you need a website for your small business. Given that most of us turn to the Internet for everything nowadays, a WordPress small business website increases your chances to be found and ultimately, leads to more clients and more revenue.
Responsive web design has been all the rage for a while now. When you consider all the benefits it brings to the table for any website owner, it’s no wonder that people can’t stop talking about it.
When your online store is scaling up, you’re going to be strapped for time. Even when you use an eCommerce platform like Shopify to manage that online marketplace, you still have to deal with delivering the orders to your customers. All of the time you could be spending building your business is spent on the tedious tasks of packing and shipping.
If you’re in business management or just want to learn more about business, there are many helpful business presentations online that you can learn from. One of the best sources of educational, motivational, and informational presentations for business professionals is Ted Talks. They are also a good resource to study if you’re trying to improve your speaking skills.
Once you grow your eCommerce shop to a certain size, it may be time to think about outsourcing your fulfillment. Stop shipping packages one by one to customers; instead, you can turn over your inventory to a third-party provider and let them handle each shipment professionally.
Does your professional success scare you? Do you ever want to throw your hands up and say, “I feel like a fraud?” If you answered yes to both questions, you may be suffering from the imposter syndrome. Imposter syndrome is an obstacle that affects many successful and creative people—causing them to doubt their own abilities.